Atelier 296, a digital Partner for Galleries & Artists

Not only a platform.
A partnership.

Someone who builds your digital presence around your gallery's identity—and someone who stays as you grow. One developer. One relationship. Built around your gallery.

Gallery Platform 3 Tiers

Complete digital toolkit for galleries. Artists, artworks, exhibitions, collector relations—all managed from one place.

Artist Platform 2 Options

Gallery-grade portfolio tools at artist-friendly prices. Same professional system, built for individual practices.

"You curate your artists with care.
Your website deserves a curator too."

Gallery-specific expertise.
Long-term relationship.

I've been building for the web for 25 years. But this isn't about technology—it's about understanding what galleries actually need to operate in the digital space.

My background as an artist means I speak both languages: the technical and the cultural. I understand the rhythm of exhibitions, the importance of artist relationships, the delicacy of collector communications.

This isn't a "website service." It's an ongoing partnership. Monthly support included. No surprise invoices. One person who knows your gallery, available when you need them.

SV
Stefan Vandermeulen Founder, Netdust

Partnership over product

Not a transaction—a relationship. Your digital assistant who understands your gallery and grows with it.

Gallery-specific

Built for how galleries actually work. Artists, artworks, exhibitions, press, collectors—all connected.

Ongoing support

Monthly support included in every plan. Questions answered. Small updates handled. Always available.

Two platforms. One philosophy.
Built for the art world.

Gallery Platform & Artist Platform

Professional digital toolkit, with ongoing support built in.

Gallery Platform

Complete digital platform for galleries. Manage artists, artworks, exhibitions, and collector relationships from one central hub.

Essential €149/month
Professional €249/month
Premium €349/month
Compare tiers

Artist Platform

Gallery-grade portfolio tools at artist-friendly pricing. The same professional system, sized for individual practices.

Via Gallery €15/month
Self-Service €22/month
Managed €45/month
See options Visit artist platform

Built for how galleries work

Exhibition Management

Archive, current, upcoming. Full exhibition history with artist connections and documentation.

Artist Profiles

Complete artist pages with bio, CV, portfolio, and available works. Each artist, properly represented.

Enquiry System

Professional price-on-request handling. Track conversations, manage interest, close sales.

CRM & Email

Collector relationships and targeted communications. FluentCRM integration on Professional+.

Private Access

Secure collector portals for VIP viewing rooms and confidential documentation. Premium tier.

Monthly Support

Included with every plan. Questions answered, small changes handled, always available.

Gallery Platform Tiers

Monthly support included in all plans. Annual contracts available for 8-15% discount.

Essential
€149
per month
€2,500 setup

Core gallery management. Everything you need to manage artists, artworks, and exhibitions professionally.

  • Unlimited artists & artworks
  • Exhibition management
  • Enquiry system
  • YOOtheme Pro page builder
  • Monthly support (digital assistant)
  • Hosting, security, backups
Premium
€349
per month
€3,500 setup

Private collector services. For established galleries with VIP clients requiring secure access.

  • Everything in Professional
  • Access grant system (private pages)
  • Secure credential sharing
  • Two-factor authentication
  • White-glove support
Via Gallery
€15
per month
Included with gallery

For artists represented by a gallery on our platform. Your portfolio, managed alongside your gallery presence.

  • Professional portfolio website
  • Linked to gallery profile
  • Artwork archive
  • CV & biography pages
  • Gallery handles updates
  • Hosting included
Managed
€45
per month
€850 setup

A guiding hand when you need it. Questions answered, small updates handled, plus professional documentation tools.

  • Everything in Self-Service, plus:
  • Small updates & changes handled
  • Press kit with hi-res downloads
  • Formatted CV with PDF export
  • Artwork pricing & availability
  • Image optimization
  • Questions answered, guidance included
  • Priority support

Ready to talk?
No pitch. Just a conversation.

Start a conversation

No obligations. Just exploring whether we're a good fit.

Let's talk about your gallery.

I'd love to understand what you're working with now, what's frustrating, and what would make your digital presence actually work for you.

This isn't a sales call. It's a conversation between someone who builds for galleries and someone who runs one.